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Mobile applications are growing in importance as businesses seek to expand their footprints online, automate processes, and provide better customer service. There is hardly any business that is untouched by mobile apps, be it utilities, logistics, e-commerce, or entertainment. However, before launching a mobile app, enterprises must ensure that their app is designed for success.

Here, we have put together some important factors that can be the difference between a successful and a not-so-successful mobile application.